This creates a "Freshness Trap." Developers re-brand the same software with a "2024" label to capture this traffic. Consequently, the "top download" results for this query are likely populated not by the best tools, but by the most aggressively marketed tools that have updated their metadata for the current year. This undermines the quality of the result
Use the "Smart Fill" to mask your logo text with a gradient of purple to cyan. In 2024, static logos are dead; masks create the illusion of depth.